Privacy

Privacy notice

How we collect, use and protect your personal information when you use our services.

Full text

Last updated April 08, 2025

This Privacy Notice for Smartlife Software Solutions GmbH ("we," "us," or "our"), describes how and why we might access, collect, store, use, and/or share ("process") your personal information when you use our services ("Services"), including when you: Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services.

SUMMARY OF KEY POINTS

This summary provides key points from our Privacy Notice, but you can find out more details about any of these topics by clicking the link following each key point or by using our table of contents below to find the section you are looking for.

What personal information do we process? When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us and the Services, the choices you make, and the products and features you use. Learn more about personal information you disclose to us.

Do we process any sensitive personal information? Some of the information may be considered "special" or "sensitive" in certain jurisdictions, for example your racial or ethnic origins, sexual orientation, and religious beliefs. We do not process sensitive personal information.

Do we collect any information from third parties? We may collect information from public databases, marketing partners, social media platforms, and other outside sources. Learn more about information collected from other sources.

How do we process your information? We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent. We process your information only when we have a valid legal reason to do so. Learn more about how we process your information.

In what situations and with which parties do we share personal information? We may share information in specific situations and with specific third parties. Learn more about when and with whom we share your personal information.

What are your rights? Depending on where you are located geographically, the applicable privacy law may mean you have certain rights regarding your personal information. Learn more about your privacy rights.

How do you exercise your rights? The easiest way to exercise your rights is by submitting a data subject access request, or by contacting us. We will consider and act upon any request in accordance with applicable data protection laws.

Want to learn more about what we do with any information we collect? Review the Privacy Notice in full.

1. WHAT INFORMATION DO WE COLLECT?

Personal information you disclose to us

In Short: We collect personal information that you provide to us.

We collect personal information that you voluntarily provide to us when you register on the Services, express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services, or otherwise when you contact us.

Sensitive Information. We do not process sensitive information.

All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.

Information automatically collected

In Short: Some information — such as your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when you visit our Services.

We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. This information is primarily needed to maintain the security and operation of our Services, and for our internal analytics and reporting purposes.

Like many businesses, we also collect information through cookies and similar technologies.

2. HOW DO WE PROCESS YOUR INFORMATION?

In Short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent.

We process your personal information for a variety of reasons, depending on how you interact with our Services.

3. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?

In Short: We may share information in specific situations described in this section and/or with the following third parties.

We may need to share your personal information in the following situations:

• Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

• Affiliates. We may share your information with our affiliates, in which case we will require those affiliates to honor this Privacy Notice. Affiliates include our parent company and any subsidiaries, joint venture partners, or other companies that we control or that are under common control with us.

• Business Partners. We may share your information with our business partners to offer you certain products, services, or promotions.

4. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?

In Short: We may use cookies and other tracking technologies to collect and store your information.

We may use cookies and similar tracking technologies (like web beacons and pixels) to gather information when you interact with our Services. Some online tracking technologies help us maintain the security of our Services, prevent crashes, fix bugs, save your preferences, and assist with basic site functions.

We also permit third parties and service providers to use online tracking technologies on our Services for analytics and advertising, including to help manage and display advertisements, to tailor advertisements to your interests, or to send abandoned shopping cart reminders (depending on your communication preferences). The third parties and service providers use their technology to provide advertising about products and services tailored to your interests which may appear either on our Services or on other websites.

Specific information about how we use such technologies and how you can refuse certain cookies is set out in our Cookie Notice.

5. HOW DO WE HANDLE YOUR SOCIAL LOGINS?

In Short: If you choose to register or log in to our Services using a social media account, we may have access to certain information about you.

Our Services offer you the ability to register and log in using your thirdparty social media account details (like your Facebook or X logins). Where you choose to do this, we will receive certain profile information about you from your social media provider. The profile information we receive may vary depending on the social media provider concerned, but will often include your name, email address, friends list, and profile picture, as well as other information you choose to make public on such a social media platform.

We will use the information we receive only for the purposes that are described in this Privacy Notice or that are otherwise made clear to you on the relevant Services. Please note that we do not control, and are not responsible for, other uses of your personal information by your third-party social media provider. We recommend that you review their privacy notice to understand how they collect, use, and share your personal information, and how you can set your privacy preferences on their sites and apps.

6. IS YOUR INFORMATION TRANSFERRED INTERNATIONALLY?

In Short: We may transfer, store, and process your information in countries other than your own.

Our own servers are located in Austria; service providers outside the EU are named in the list of recipients with their legal basis. If you are accessing our Services from outside, please be aware that your information may be transferred to, stored by, and processed by us in our facilities and in the facilities of the third parties with whom we may share your personal information (see "WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?" above), in Austria and in the countries named in the list of recipients.

If you are a resident in the European Economic Area (EEA), United Kingdom (UK), or Switzerland, then these countries may not necessarily have data protection laws or other similar laws as comprehensive as those in your country. However, we will take all necessary measures to protect your personal information in accordance with this Privacy Notice and applicable law.

7. HOW LONG DO WE KEEP YOUR INFORMATION?

In Short: We keep your information for as long as necessary to fulfill the purposes outlined in this Privacy Notice unless otherwise required by law.

We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements).

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

8. DO WE COLLECT INFORMATION FROM MINORS?

In Short: We do not knowingly collect data from or market to children under 18 years of age.

We do not knowingly collect, solicit data from, or market to children under 18 years of age, nor do we knowingly sell such personal information. By using the Services, you represent that you are at least 18 or that you are the parent or guardian of such a minor and consent to such minor dependent’s use of the Services. If we learn that personal information from users less than 18 years of age has been collected, we will deactivate the account and take reasonable measures to promptly delete such data from our records. If you become aware of any data we may have collected from children under age 18, please contact us at support@smartlifebi.com.

9. WHAT ARE YOUR PRIVACY RIGHTS?

In Short: You may review, change, or terminate your account at any time, depending on your country, province, or state of residence.

Withdrawing your consent: If we are relying on your consent to process your personal information, which may be express and/or implied consent depending on the applicable law, you have the right to withdraw your consent at any time. You can withdraw your consent at any time by contacting us by using the contact details provided in the section "HOW CAN YOU CONTACT US ABOUT THIS NOTICE?" below.

However, please note that this will not affect the lawfulness of the processing before its withdrawal nor, when applicable law allows, will it affect the processing of your personal information conducted in reliance on lawful processing grounds other than consent.

Account Information

If you would at any time like to review or change the information in your account or terminate your account, you can: Upon your request to terminate your account, we will deactivate or delete your account and information from our active databases. However, we may retain some information in our files to prevent fraud, troubleshoot problems, assist with any investigations, enforce our legal terms and/or comply with applicable legal requirements.

10. CONTROLS FOR DO-NOT-TRACK FEATURES

Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track ("DNT") feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage, no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this Privacy Notice.

11. DO WE MAKE UPDATES TO THIS NOTICE?

In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.

We may update this Privacy Notice from time to time. The updated version will be indicated by an updated "Revised" date at the top of this Privacy Notice. If we make material changes to this Privacy Notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this Privacy Notice frequently to be informed of how we are protecting your information.

12. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?

If you have questions or comments about this notice, you may contact us by post at:

Smartlife Software Solutions GmbH

Erlenweg 12

Eggersdorf bei Graz

8200 Austria

Phone: +43 3117 / 93080

support@smartlifebi.com

13. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?

Based on the applicable laws of your country, you may have the right to request access to the personal information we collect from you, details about how we have processed it, correct inaccuracies, or delete your personal information. You may also have the right to withdraw your consent to our processing of your personal information. These rights may be limited in some circumstances by applicable law. To request to review, update, or delete your personal information, please submit a data subject access request to support@smartlifebi.com.

Service providers we use

These providers process personal data for us so that this website and your account work. The site loads no advertising services, and the fonts are served from this domain. Measurement with cookies runs only if you have agreed to it, and only through Google Analytics; the cookieless visitor statistics on our own server need no consent and are described below. What is stored in your browser is listed under cookies and local storage.

Wix

Wix.com Ltd. runs the member accounts and sign-in sessions, the contact and demo forms, the plans and orders, and the blog posts and lists this site loads. What you enter in a form or in your account is stored there. A form you send also carries where your visit came from: the campaign parameters of the link you followed (such as utm_source), the page you landed on and the domain of the referring website; Wix stores them with your entries so that we can tell which of our posts and campaigns lead to enquiries (legitimate interest, Art. 6(1)(f) GDPR), and none of it is stored in your browser.

Microsoft

Signing in and signing up run on Microsoft Entra External ID (Azure AD B2C). Microsoft processes your e-mail address, your password and the technical details of the sign-in.

Cloudflare

The look of the sign-in screens – their layout and images – is delivered by a Cloudflare worker, and the requests to our statistics server pass through Cloudflare. Cloudflare sees your IP address and browser details while those screens load and while it forwards those requests.

Web hosting

Our hosting provider delivers the pages, images and scripts of this website. Its server logs record the IP address, the time and the page requested.

Hetzner

Hetzner Online GmbH stores the files of the BI platform and the backups of its database in data centres in Germany as our processor.

Microsoft OneDrive

An additional encrypted backup copy of the BI platform is kept in Microsoft OneDrive (Microsoft Ireland Operations Ltd.).

AI functions (only in the product)

If you use the AI functions inside smartlife BI, the supplier of the analytics platform passes your question to an external language model. That processing takes place outside the EU, at present in the United States, on the basis of the EU standard contractual clauses. For a chart only the structure of the data source is transmitted; for an answer in words, the aggregated figures shown. This website itself uses no AI.

Google (only with your consent)

If you agree to measurement, Google Analytics 4 records which pages you read and, through its enhanced measurement, how far you scroll, clicks on links leading away from this site, searches on the site, video plays, file downloads and interactions with forms - together with your device, browser, approximate location and referring page. It sets two cookies, _ga and _ga_…, lasting up to two years. Google acts as our processor and also processes the data in the United States, for which Google names the EU standard contractual clauses. Event data is kept for at most 14 months. The legal basis is your consent under Art. 6(1)(a) GDPR, and you can withdraw it at any time under “Cookie settings” at the foot of every page, with effect for the future. Until you agree, nothing is loaded from Google and nothing is sent there.

Visitor statistics (our own server, no cookies)

We count visits with Umami, which we run ourselves on a server in Austria. It records the page address including any campaign parameters in the link, the referring site, browser, operating system, device type, screen size, language, and country, region and city – the location is derived from your IP address, which is not stored. It also records clicks on the calls to action for a demo or a trial, clicks on links leading away from this site (only the target host) and sent forms (only which form). No cookies are set; a visitor is told apart only by a value that changes every month and cannot be traced back to you. The statistics server is reached through Cloudflare, which sees your IP address and browser details while it forwards the request, as on the rest of this site; the statistics themselves stay on our server and are kept for 25 months. The legal basis is our legitimate interest in understanding how this website is used (Art. 6(1)(f) GDPR); you can object at any time by writing to support@smartlifebi.com, or by blocking stats.smartlifebi.com in your browser.

Free resources

When you request one of our free documents on /resources/ or in a box on another page, we process the e-mail address you enter, the document and language you chose, whether you ticked the newsletter box and – as with every form on this site – where your visit came from. The only purpose is to send you the document; the legal basis is Art. 6(1)(b) GDPR – you asked for it. We do not use your address for advertising unless you subscribe to the newsletter as described below; requesting a document never depends on that.

If you tick “Tips & news by e-mail”, we first send you an e-mail with a confirmation link. Only when you confirm there are you added to our newsletter (double opt-in); the legal basis is your consent, Art. 6(1)(a) GDPR, which you can withdraw at any time with the unsubscribe link in every newsletter. Without a confirmation within 3 days you are not subscribed.

Recipients: Wix.com Ltd. stores the request with the other form enquiries and in its contact list, and sends the newsletter. Cloudflare, Inc. runs the service that accepts the request, stores the documents and provides them, and checks the form with Cloudflare Turnstile. Turnstile is loaded only when you open a form; it sets no cookies and uses technical characteristics of your browser to check that a person is sending the form – Cloudflare sees your IP address and browser details for that. The e-mails with the download link and the confirmation link are sent from our own mail server, server.smartlife-bi.com. The download link does not contain your address in plain text and works for 7 days.

Storage period: as for the other form enquiries, see section 7 “How long do we keep your information?” above. This website stores nothing in your browser for any of this.

Your data report

Signed in, you can request a copy of everything we store about you in your account (section “Your data”) - once every 24 hours. To confirm it is you, we check your website sign-in and your sign-in account and compare their e-mail addresses. The report is created automatically, stored encrypted for 7 days and can be downloaded only while you are signed in; we send you an e-mail when it is ready, without a link to it. We log each request without its content for 3 years. The content of your company's workspace on the BI platform is not part of it: for that your company is the controller and we are its processor.

Sign-in account – Signing you in to the website, the BI platform and the gateway service with one account. Legal basis: Performance of the contract, Art. 6(1)(b) GDPR. Storage period: As long as your account exists; deleted together with it. Recipients: Microsoft Ireland Operations Ltd. runs the sign-in service Microsoft Entra External ID (Azure AD B2C) for us as a processor. Your password and any second factor are stored there in protected form only; smartlife cannot read them.

Website account, orders and enquiries – Your member account on the website, your plan orders, your enquiries through our forms (contact, demo, trial, free documents) and, if you subscribed, the newsletter. Legal basis: Contract (Art. 6(1)(b) GDPR) for account and orders; legal obligation (Art. 6(1)(c) GDPR) for keeping order and invoice records; legitimate interest (Art. 6(1)(f) GDPR) for enquiries; your consent (Art. 6(1)(a) GDPR) for the newsletter. Storage period: Account data as long as the account exists; orders 7 years (§ 132 Austrian Federal Fiscal Code); enquiries 3 years after your last enquiry (limitation period), then deleted; newsletter until you unsubscribe. Recipients: Wix.com Ltd. (Israel, covered by an adequacy decision of the European Commission) hosts the website, the member area, the orders and the forms for us as a processor. Payments are handled by the payment provider you chose at checkout.

BI platform account – Your user account on the BI platform and the workspace of your company that your plan includes. Legal basis: Performance of the contract, Art. 6(1)(b) GDPR. Storage period: For the duration of your subscription; after it ends, access is withdrawn and the account deleted. Recipients: The BI platform runs on our own server in Austria. Its files and the backups of its database are stored with Hetzner Online GmbH in data centres in Germany as our processor; an additional encrypted backup copy is kept in Microsoft OneDrive (Microsoft Ireland Operations Ltd.). If you use the AI functions inside smartlife BI, the supplier of the analytics platform passes your question to an external language model. That processing takes place outside the EU, at present in the United States, on the basis of the EU standard contractual clauses.

Data gateways – The gateways and boxes registered to your account, the data sources they serve and the record of every block and unblock made from your account. Legal basis: Performance of the contract, Art. 6(1)(b) GDPR; for the block record our legitimate interest in security and in proving your instructions, Art. 6(1)(f) GDPR. Storage period: Registrations as long as you use the gateway; the block record as long as your account exists. Recipients: Runs on our own server in Austria; connections are relayed by Cloudflare, Inc. (EU-US Data Privacy Framework).

Support requests – Your support tickets, the messages exchanged in them, names and sizes of attachments and your satisfaction ratings. Legal basis: Performance of the contract, Art. 6(1)(b) GDPR; for requests outside a contract our legitimate interest in answering them, Art. 6(1)(f) GDPR. Storage period: Tickets are anonymised 3 years after they were closed; attachments are deleted then. Recipients: Runs on our own server in Austria, reached through Cloudflare, Inc. (EU-US Data Privacy Framework); e-mails go through our own mail server.

E-mails with smartlife – E-mails you exchanged with us outside the support system (offers, orders, questions). They are not searched automatically for this report; write to support@smartlifebi.com for a copy and we send it within one month. Legal basis: Contract or steps before a contract, Art. 6(1)(b) GDPR; otherwise our legitimate interest in answering you, Art. 6(1)(f) GDPR. Storage period: For the duration of the business relationship, then as long as tax and commercial law require (up to 7 years). Recipients: Our own mail server, server.smartlife-bi.com.